From vegconomist.com
Plant Based World Expo, the biggest 100% plant-based trade event in Europe, unveils the Plant-Based Excellence Awards, a new comprehensive awards programme designed to recognise and celebrate those that champion excellence in the plant-based industry.
According to the organisers, the combination of judging the taste, presentation, and business viability of each product will provide a holistic view of its potential for commercial success. The Plant-Based Excellence Awards will score individual entries and award bronze, silver, gold, and platinum shields to products that demonstrate all-round excellence.
“Standing out from the crowd is essential for all brands and their products”
The Plant-Based Excellence Awards invite all businesses offering plant-based products to submit their products for judging. The definition given for a plant-based product is one that is “formulated without the use of animal ingredients or by-products, as an intentional ingredient or used during the manufacturing process”.
Distinguishing superior products in the marketplace
A live awards ceremony is set to take place at the event held on the 13th of November at ExCeL London when successful entrants will be crowned for scoring highest in their category. The awards will be presented before an audience of buyers, media, and members of the food and beverage industry, all eager to discover the latest in what plant-based foods have to offer, representing the vegan cream of the crop.
Marketing Director Abigail Stevens explains, “The plant-based food sector is a highly competitive market; from its rapid growth phase in the last few years, which saw an abundance of new brands and products being launched, to the corrective phase witnessed in the past year, with brands fighting to secure and keep listings.
“Standing out from the crowd is essential for all brands and their products. The Plant-Based Excellence Awards was created with this in mind – to help distinguish superior products available in the marketplace and reward the companies who are succeeding.”
Entrance accessible to all
Entries opened this month and will be open for five weeks, closing on 9th August 2024. Judging will commence in September, and the winners — who will be pre-informed in October — will be awarded a Bronze, Silver, Gold, or Platinum Plant-Based Excellence Award during the event in November.
The organisers state that it was crucial to keep costs down for entrants, and the fees are just £100+VAT per product per category. “It was important to us that these awards were accessible to all businesses from a cost perspective.
“As a result, our fees are very affordable, and we hope it allows smaller companies and start-ups to enter their ranges. Many of whom have brilliant products that deserve to be recognised, and it may help them get the attention they need to scale and thrive.”
The products in 17 categories which you can see here, will be judged and scored by panels of buyers and industry advisors including some of the hosted buyers at Plant Based World Expo Europe 2024.
Exhibitors at Plant Based World Expo can take advantage of one free product entry and a subsequent lower entry cost of £75+VAT per product per category.
If you would like to enter a product, visit: https://plantbasedworldeurope.com/awards/
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