Nestlé Divides Opinions As Vegan KitKat Eyes Global Expansion

From plantbasednews.org

A poll conducted by Plant Based News found more than a quarter of readers would not buy the corporation's dairy-free chocolate bar

Nestlé is considering a global expansion of its vegan KitKat.

The Swiss conglomerate debuted the dairy-free chocolate bar in the UK earlier this week. 

Nestlé’s global expansion

KitKat V features rice-milk chocolate and the brand’s iconic wafer. It was developed by confectionary experts in a research and development centre in York, England.

According to Daily Mail Australia, a Nestlé spokesperson said the vegan treat will launch ‘later in the year across a number of countries worldwide’. Specific release dates were not specified. 

Vegan KitKat controversy

Despite global media attention, the vegan KitKat has divided opinions online. 

A poll conducted by Plant Based News found more than a quarter (26.5 percent) of readers would not buy the dairy-free bar.

“Nope, won’t buy any Nestlé product ever,” one social media user wrote. “Motive is everything and their motive is money at all costs." Another added: “Absolutely no way would I ever give Nestlé one penny of my money!”

Some customers have vowed to 'never' buy any products from Nestlé Credit: Nestle

However, 73.5 percent said they would purchase the vegan KitKat – criticizing the feasibility of boycotting all non-vegan corporations.

Similarly, on PBN’s Instagram , 81 percent of 5,480 respondents said they would buy the vegan KitKat. Moreover, on Telegram 79 percent of respondents voted in favour of the dairy-free chocolate.

“Definitely,” one user commented. “More sales could mean Nestlé releasing more vegan products in the future. 

“I also buy most food from Tesco, they’re not a vegan company, same thing?”

https://plantbasednews.org/lifestyle/food/nestle-divides-opinions-vegan-kitkat-global-expansion/