Coco di Mama said its new bacon sandwich will help cure your hangover
A London coffee chain has become the first in the UK to add a vegan bacon sandwich to its permanent menu.
Coco di Mama, which last made headlines after it launched a black croissant made with charcoal, will launch the plant-based bacon baguettes on 11 September in all 23 of its branches.
The company is using a meat alternative made by THIS, a UK-based vegan producer that also developed pea protein chicken breasts used in burgers at Lewis Hamilton’s new plant-based fast food chain.
THIS claims its plant-based product “sizzles like actual bacon when cooked, mimicking the real thing in taste, texture, appearance and smell”. It’s made from soya beans and peas, with flavourings, canola oil, and potato starch.
High in protein but low in meat Photo: Coco di Mama
“Launching the UK’s first vegan bacon sandwich with Coco di Mama is exciting new territory for us,” said co-founder Andy Shovel, who also went on claim his plant-based bacon is a better option when battling a hangover.
“The THIS Isn’t Bacon sandwich is nutritionally proven to be better for hangovers and we’re glad that we can be there for the nation in their times of hungover. And we’re pretty sure they won’t tell the difference.”
It was Dr Magda Robinson, a doctor from the UK quoted by Coco di Mama, who gave her backing to the claim. A degree of scepticism might be required.
Cynicism aside, Coco di Mama claimed customers couldn’t tell the difference in a culinary sense during trials. The chain also claimed the artificial bacon contains more protein then traditional pork-made produce and said it was “healthier” to boot.
Sara McCraight, head of brand, said: “We’re so excited to be the first UK brand to serve the THIS Isn’t Bacon sandwich, which not only tastes great but is also better for your hangover, better for your health and better for the environment. Adding a vegan option makes complete sense.”
Coco di Mama’s bacon sourdough baguettes will cost £2.95 and will also be available for delivery. They come in at 295 calories and contain 12 per cent of a man’s recommended daily intake of protein, more per gram, THIS said, than other food used as meat substitutes such as tempeh, seitan, and tofu.
https://inews.co.uk/inews-lifestyle/food-and-drink/coco-di-mama-vegan-bacon-sandwich-this-isnt-bacon/
It was Dr Magda Robinson, a doctor from the UK quoted by Coco di Mama, who gave her backing to the claim. A degree of scepticism might be required.
Cynicism aside, Coco di Mama claimed customers couldn’t tell the difference in a culinary sense during trials. The chain also claimed the artificial bacon contains more protein then traditional pork-made produce and said it was “healthier” to boot.
Sara McCraight, head of brand, said: “We’re so excited to be the first UK brand to serve the THIS Isn’t Bacon sandwich, which not only tastes great but is also better for your hangover, better for your health and better for the environment. Adding a vegan option makes complete sense.”
Coco di Mama’s bacon sourdough baguettes will cost £2.95 and will also be available for delivery. They come in at 295 calories and contain 12 per cent of a man’s recommended daily intake of protein, more per gram, THIS said, than other food used as meat substitutes such as tempeh, seitan, and tofu.
https://inews.co.uk/inews-lifestyle/food-and-drink/coco-di-mama-vegan-bacon-sandwich-this-isnt-bacon/
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