From thedrinksreport.com
Huddersfield brewery Magic Rock has announced that it will move to a vegan recipe for its cask beer in response to the growth in veganism among consumers.
Although the majority of Magic Rock’s keg and canned beer is already vegan, the company previously used isinglass finings in its cask beer — a gelatine derived from fish bladders, which is used in the conditioning and clarification of beers. Following recipe trials, Magic Rock will replace isinglass with Super F, a vegan fining agent.
The trials were overseen by head of production Ari Rovati, who said that Super F would “ensure all our cask beer will continue to have the same appearance and taste like they have since Magic Rock was founded in 2011. The new finings will work on the same principle as the previous finings, and the change will not impact quality, flavour or aroma. The only different will be that while tapping and conditioning remain the same, it will take a little longer (up to three days) to completely drop bright. As a modern, craft brewer we are excited about the future and our ability to offer hazy and unfined cask beers. Watch this space!”
Magic Rock was acquired by craft beer portfolio business In Good Company in 2022. The company’s CEO, Steve Cox, commented: “We’re truly excited about our move to be one of a few entirely vegan-friendly cask beer producers in the UK. Since acquiring the brewery nearly two years ago, our aim has always been to make quality beer as accessible as possible, including our cask beer offerings… We are looking forward to continuing to work with key partners to ensure our Magic Rock cask products get into more beer drinkers’ hands as we head into the latter end of 2024 and into 2025.”
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